When working with us our websites are fully custom-designed first (we design in Photoshop), we include workshops with a designer & content writer (even if it is just to help you plan and write the content yourself) and we give you a dedicated project manager. Typically to scope out a project can take 3 – 4 hours, workshops can take about the same amount of time, design work on a project will usually take at least 15 hours and then we still need to do development. Basically to get a really great looking website we usually need to put a minimum of 60 hours into a project. This means before even quoting you for the project I can tell you that our price will start from €5,000+VAT.

A great question and though we can do a project within a month (once we have a plan in place) this isn’t usually practical. The biggest factors that cause delays in developing a project from start to finish are actually on the client-side. At our agency we work with a content-first approach, this means the client must work with the writer to develop the copy for the website before entering the design phase. The content writing is usually reviewed by the client who will often have 1 – 2 rounds of revisions, the same thing then happens in the design phase, we design and then we wait on feedback or approval. This means that though the copy or design work is only with us for a week or two we need to wait longer for clients to review, approve or request revisions. This means we typically see projects taking at least 8 weeks.

The answer to this is simple, the biggest cost in creating a website is time, your website is your face to the world, people make decisions in a split second to do business with you or go somewhere else. €300, €500, €800 gets you a website with very little time spent on it from an inexperienced designer or developer. The website won’t have any strategy behind it, they are trying to squeeze the content you give them (that they won’t even read) into a template and do it as quickly as possible. The website will lack any creativity, the copy won’t make sense, the lead generation forms or checkout process won’t work, it will probably load slowly and it will not look polished or professional. So if you don’t mind your website looking cheap then go cheap but if you want to impress your visitors and expect to generate leads or sales from the website then a cheap website just won’t cut it. I always recommend to people if you have a budget of less than €2,000 for your web project you are better off to do a DIY job by yourself and use this money for marketing.

No, kinda, maybe… basically we won’t reduce our hourly rate but it is usually possible to reduce the scope of work and as a result, reduce the price. Our minimum project price is €5,000. If your budget is more than this we can definitely talk to you about your project and discuss what to reduce/take out to reduce the cost if we need to. We don’t compete with other agency’s pricing, they have different processes, different quality of work, different staff and experience so you can never compare apples with apples. Instead, you should focus on return on investment, which agency is most likely to help you achieve your goals or increase your revenue.

Unfortunately, we don’t do this, it takes too much time to put quotes together without actually understanding the clients true needs. We have had projects in the past where we did quote for the work without spending enough time with the client only to realise later we missed important parts of the scope – this, unfortunately, meant the client had to pay more to complete the work. It is in both our interests to make sure we are all clear on the work that is required and that the price is accurate before getting started. All that said I don’t believe in wasting time so if you provide enough detail about your project then price/budget is one of the first things we will discuss – I will always be happy to give a rough ballpark before engaging in more detail to give you a fixed price.

In response to this, I would ask what sort of return do you want from your online marketing? Are you trying to get a website to generate €10,000, €100,000, €1,000,000, €100,000,000 in online sales from the marketing you are trying to do? The more return then the more investment is required. Another factor that comes into play here is competition, are you in a niche business with no competitors or are your competitors actively engaged in online marketing? It might help to say our clients are spending at least €1,000 per month for online marketing. Though online marketing does not have a ceiling.

The web industry is a tricky one, our agency has a full-time sales guru (me), a marketing professional, an art director, 3 graphic designers, 6 developers, and 3 content writers so as I write this we have 14 full-time staff. That said as things get busy we can hire additional staff and we sometimes hire contractors when needed. That said all client meetings and communication you will have with our agency will always be with one of our core staff members.

Yes we have freaking loads of these. Check out our reviews on Facebook, Google, and our website to see what our clients have said. Ireland Website Design has been in existence for 11+ years and we have never received a bad review.